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Inappropriate content

Being online usually means that you’re doing something fun – talking to friends, gaming, shopping or scrolling videos. But sometimes we can be exposed to harmful or inappropriate content that makes us feel sad or angry.

People might post things online that you find upsetting or disturbing. Just remember, not everything you see online will be real.
Did you know?
Algorithms in social media platforms like Instagram and TikTok run constantly to try and curate the ‘perfect’ feed for every individual. Unfortunately, this means that anytime someone watches a video or likes a photo that could be linked to distressing material, more material like this will appear. This makes it harder to escape harmful or upsetting content.

Is the content making you feel good?

Lots of people go on apps and platforms to help them cope with how they feel and for support. Some people find it easier talking online to people they’ve not met in person. Or they might meet someone online who’s going through the same thing as them.

It’s good to think about whether this communication is making you feel good and making your life better. Sometimes content that we see online can:

At times we can all struggle with life’s ups and downs. Everyone experiences feelings and emotions such as anxiety, fear, sadness or anger. As time passes things change and how you feel will change. If the content that you are seeing online isn’t making you feel good, then take a break and speak to someone about how you are feeling. If your situation becomes more difficult or unmanageable then contact your GP. Read more about health and wellbeing.

Feeling sad or angry about something you’ve seen online?

Get Support

Police Service of Northern Ireland

If someone or something is making you feel scared, threatened or distressed, report it to the police by calling 101 or 999 in an emergency.

Trusted Adults or Your GP

If you are worried or concerned about something, please make sure you speak to an adult you trust. If your situation becomes more difficult or unmanageable please contact your GP.


If you are worried about online abuse or the way someone has been communicating online.

Domestic and Sexual Abuse Helpline

for free and confidential support online and over the phone for anyone aged 16+.


If you require help and support in confidence, you can call Childline on 0800 1111, or visit the website.


If you are in distress or despair and need someone to talk to, you can call lifeline on 0808 808 8000, or visit the website.

Learn More

Childline | Building confidence after online bullying
Childline | The Group Chat | Bullying | I Got You
BBC Own It: Being bullied? Five things you need to do RIGHT NOW